Sales & Operations Manager Opportunity £40K – £50K OTE

Opportunity

Fast growing Event Technology Company based in Putney, London, seek an organised and pro-active Sales & Operations Manager based in London. The role requires a self-starter with some events, mobile or AV Tech experience to assist with sales and operations of UK & International event tech rental markets.

The Company

Touch2view Limited are creators of the Giant iTab – an award-winning touchscreen technology in the form of Giant Smartphones & Tablets for creating digital engagement and interaction for retail, corporate, banking, exhibition and event organisers both in the UK and overseas. They are a small but fast growing London based company with an enjoyable & challenging environment offering good personal and professional development opportunities for the right candidate who can contribute significantly to their global growth plan. If you would like more details or to apply for the role, you should go to this link – Giant iTab.

 

Eventit – Scotland’s Event Expo 9th March 2017 SECC Glasgow

Special Offer from Eventit

The organisers of Scotland’s events expo Eventit are offering technology start ups exhibiting space and an on-stage pitch in the technology theatre exclusively to the Event Tech Lab community. Eventit is taking place at SECC Glasgow on 9th March 2017.

They are offering a discount package for £400 +VAT in the Technology Zone.

  • A 2m x 1m exhibition space
  • Space for a pop up
  • Free WiFi
  • Poseur table and two stools
  • One power socket
  • On stage 5 minute pitch to event buyers

If you would like more information on Eventit, download the media pack here.

If you are interested in more information on this opportunity or would like to book a space, please email
Judith Wilson judith@eventit.org.uk

You can take a look at the Eventit website here.

Fresh Tech + #EventTech17 Exhibition Stand Winner + Top Editors PR Advice

Image: Fresh Tech at ibtm World Barcelona November 2016.

 

It’s all happening from 6pm to 9pm on Tuesday 31st January at Huckletree Shoreditch
Join us to keep up to date with the freshest developments in event technology. Technology pitches and demos will be followed by the announcement of the technology start-up winner of the Exhibition News competition to WIN a free exhibition stand at #EventTech17, co-located with International Confex, Event Production Show and Office* (Olympia 1-2 March 2017).

We will also be hosting a panel discussion on PR – What’s The Story?

Annie Byrne, Editor Exhibition News; Emma Hudson, Editor Access All Areas; Mark Walker, Head of Content Eventbrite and Tom Hall, Editor Exhibition World will be discussing tips and strategies to create stories that attract PR; with a Q and A following the discussion

TO ENTER THE EXHIBITION NEWS FREE EXHIBITION +STAND COMPETITION YOU SHOULD FILL IN THIS FORM
Entries close 17th January 2017

Event Programme:
6.00pm – Meet and network.
6.40pm – Pitches begin.
7.20pm – Winner announcement by Annie Byrne, Editor, Exhibition News.
7.25pm – Panel discussion – What’s The Story?
7.55pm – More networking.

REGISTER HERE TO ATTEND THE EVENT

BIG THANKS TO OUR SPONSORS
Huckletree Shoreditch, Exhibition News, Mash Media.

 

 

Fresh Tech Pitches + Event Marketing Tactics + Live Streaming.

 event-tech-talks

Join us for our October event. Its all happening from 6pm to 9pm on Tuesday 11th October 2016 at Huckletree Shoreditch.

Join us to keep up to date with the freshest developments in event technology. Technology pitches and demos will be followed by Event Tech Talks, sponsored by Event Tech Live. You can attend live or watch the stream courtesy of First Sight Media.

Event Tech Pitches
We keep you up to date with the freshest technology. 5 minute pitches and demonstrations from fresh event technology companies from around the world including EventBaxx (Saarbrucken, Germany) Event Geek (San Francisco), Evotion (London), Grip (London), Propared (New York) and The Simplifiers Apprentice Programme (Newcastle).

Talk 1: Event Marketing Tactics. Hear from a panel of experts on the tactics to sell more tickets and get greater attendance at events. New technologies and tried and tested tips and tools will be discussed by event marketing experts.  Moderated by Adam Parry, Editor, Event Industry News.

Talk 2: Livestreaming – Tips and Tools for Events. Our experts discuss the advantages and practicalities of livestreaming events. From using Facebook to bespoke applications, livestreaming is a growing trend.

Programme:
6.00pm – Meet and network over a glass of wine or beer.
6.40pm – Pitches begin.
7.20pm – Panel: Event Marketing Tactics.
7.50pm – Panel: Live Streaming – Tips and Tools for Events.
8.30pm – More networking
9.00pm – Close
REGISTER HERE: http://eventscase.com/EN/FreshTechOctober

Headliner Are Hiring

About

We bring mainstage performances to every event. Headliner’s platform helps event planners connect with bands, musicians and DJs to perform at private events. We are looking for a super smart, motivated self-starter to join our growing team in London.

Spec

The Business Development manager will be focused on building relationships and partnering with event planners, public relations departments and personal assistants to introduce and foster their engagement on the Headliner platform.

The successful candidate will have had previous experience in delivering products and / or suppliers to the events industry and come with a strong network and contact book in place to meet the high growth targets set by the management team.

Music industry experience is not essential. An open-minded passion for music most definitely is.

Essential

  • Previous experience in delivering products or suppliers to the events industry.
  • Experience in community building and relationship building.
  • An amazing communicator.
  • Email-marketing experience.
  • Self starter; great at using own initiative and confident in networking.
  • Passion for live music – eclectic taste and an open mind is even better!
  • Excellent organisational skills, time management and an ability to prioritise tasks effectively.

Desirable

  • An understanding on the current live music industry ecosystem.
  • Previous experience in a startup environment.
  • Previous experience working with technology products and marketplaces.
  • Previous experience using CRM tools including Intercom.

What We Offer

  • You will be joining a stellar team of individuals who are hugely passionate about music and our business.
  • Regular team outings and away days.
  • We want to be the facilitators of fun(!), we strive to deliver a culture that fosters and encourages it.
  • An open, honest and transparent working environment.
  • The exciting opportunity to join a high growth company in its infancy, and to be a part of shaping its future.
Position: Full Time
Salary: £34,000 – £38,500 per annum dependent on experience. – Option scheme offered to the right candidate.

To apply please send your CV and covering letter to jobs@headliner.io

Shared Immersion: Creating Social, Vivid & Memorable Experiences with Sublime

Transport your audience, together with Sublime!

Attend our showcase event in London, where we will be explaining the concept of shared immersion and how it can make an impact in events & experiential marketing through offering a unique immersive experience for your audience. We’ll also be demonstrating the Portal, our pop-up shared immersive solution and, by using some of our own bespoke VR content as well as publicly available 360° film content, that will transport you virtually back in time, to the future, underwater and into outer-space!

Sign up today to get immersed.

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World’s Most Technologically Advanced Stadium Tour at Wembley

The Football Association, Wembley Stadium and EE approached Nock in 2015 through Havas SE Cake, looking for an innovative and interactive Wembley Tour experience; turning something that largely appealed to football aficionados into a must-see London attraction.  Nock committed to creating a tour centred as much around showcasing Wembley’s charismatic tour guides as the Stadium itself, proposing a deeply immersive experience underpinned by cutting edge technologies being used in new and novel ways.  18 months later, Wembley has just debuted the world’s most technologically advanced stadium tour.

Launching on 18th July 2016, the jewel in the crown of the new Wembley Tour is the EE SmartGuide.  Eschewing the traditional tour pass, the SmartGuide is an EE Harrier smartphone worn around the neck on a lanyard, hardcoded with a bespoke Android app.  The multilingual SmartGuide delivers exclusive multimedia content to tour visitors at 8 distinct points along the Tour route in 10 languages; making use of myriad technologies, including 360° video, augmented reality, BLE and NFC.

To retain the individuality of each guide’s delivery of the tour, they have their own master app running on Samsung Galaxy handsets, which are activated by various beacons placed along the tour route. In a world’s first, the Samsung Galaxy handsets then trigger contextually relevant content on the EE Harriers via Bluetooth Low Energy, enabling the SmartGuide content to be delivered at times of the guides’ choosing. In a few locations, the master app also triggers the playback of additional multimedia via strategically placed speakers and screens. This solution ensures that guides can easily change tour routes to accommodate areas of the Stadium being off limits due to various events and functions throughout the year.

The 20 Samsung Galaxies and 600 EE Harriers in use are all stored and kept tour-ready using 3 bespoke charging carts, allowing each handset to be effortlessly and securely docked and charged when not in use.  Given the high value of each SmartGuide, an innovative anti-theft device has also been built into each one, triggered by strategically located beacons, situated at exit points.

Behind the scenes, the SmartGuide app facilitates a host of opt-in data submission from tour visitors, for which a full backend system was designed and built by Nock in order to securely process, store, report and maintain the resulting database on behalf of The Football Association and in accordance with its strict data protection policies.

Jon Clarke, Special Projects Director at Nock said: “We’re extremely proud to have conceptualised and delivered the world’s most technologically advanced stadium tour at Wembley.  We set ourselves a huge challenge when we came up with the idea of the EE SmartGuide.  Using mobile engagement technologies in new and unique ways as they’ve never been used before created its fair share of obstacles, but we managed to overcome each and every one of these to deliver a project that’s world class and one of our most ambitious yet.  We wholeheartedly believe Wembley Stadium’s first-of-its-kind tour will revolutionise the way mobile engagement technologies are used to enhance both guided and unguided experiences at stadiums, museums and visitor attractions around the world.”

Mat Sears, Director of Communications at EE said: “The partnership between EE and Wembley Stadium has been focused on bringing the best connectivity to the best stadium and our investment in the Wembley tour marks another major step in enhancing live stadium events with the power of technology. From launch, the revamped tech-enhanced tour will further cement the stadium’s position as one of the most connected in the world.”

A Royal Touch

Royal Touch 1 

A Special Occasion with a Royal Touch

The Duke and Duchess of Cambridge and Prince Harry were at the Olympic Park on Monday (16 May) for the official launch of their new mental health initiative, the Heads Together campaign. The royal trio are hoping to break down the stigma surrounding mental health with their new campaign, and help people feel more comfortable discussing mental wellbeing, as well as providing the tools they need to support friends and family.

Royal Touch 2

Giant iTab are proud to support the ‘Heads Together’ campaign. We were delighted to be invited by the charity Best Beginnings to provide one of our Giant Smartphones to showcase their multi award-winning Baby Buddy app that supports families on their emotional and physical transition to parenthood. Best Beginnings has already supported more than 2 million families across the UK and with more funds they can enable more families to give their children the best start.

Royal Touch 3

“A huge thank you to the whole team at Giant iTab for their pro-bono support at the Heads Together launch event on Monday. Their awesome Giant Smartphone brought Best Beginnings’ stand and our award-winning Baby Buddy app to life. The giant phone is absolutely brilliant – it’s just so inviting.  As I had hoped, their Royal Highnesses The Duke and Duchess of Cambridge spent time exploring our Baby Buddy app on their Giant Smartphone and its many interactive features. It was really visual and so much fun that we aquired great news coverage too”! Alison Baum, CEO Best Beginnings.

#CocktailHack + Fresh Tech For Your Events

Cocktail hack

Its back! Our popular Cocktail Hack is happening again to celebrate London Tech Week. Event Tech Lab is holding its Open Office session on Tuesday 21st June at KPMG’s new Huckletree Shoreditch event venue in Finsbury Square, London. This is an event for eventtech developers, start-ups, eventtech companies, event professionals, marketers and investors wanting to see the freshest event technologies that have recently been launched. The event also includes the popular #CocktailHack. You have the chance to create London Tech Week’s celebratory cocktail. Plus, ibtm World is launching their Tech Watch Competition 2016.

THIS IS A POPULAR EVENT SO REGISTER EARLY

Event Tech Pitches

5 minute pitches and demonstrations from six of the freshest event technology start-ups.  See the latest in event technology with pitches  from Holland, Switzerland, the UK and USA.

#CocktailHack

No coding required. Just join in the fun. Come along to the event with your innovative cocktail recipe. You can enter as a team or we will put you into a team. Our professional barmen from Exquisite Cocktails will assist you in making up your winning cocktail to be tasted by the audience and our expert judges. Prize for the best #CocktailHack. If you wish to use an ingredient that is not normally available behind a bar, bring this with you. We will have a fully stocked bar with everything else you need.  Please find the bar stock list at this link:https://www.dropbox.com/s/yfq2zr4uxm38bte/CocktailHack Bar Stock List.docx?dl=0

If you have any questions about ingredients, email: james@eventtechlab.com

Thanks to our sponsors: KPMG, ibtm World,  Exquisite Cocktails, Amazewall.

 

Success for Feathr at Kitchen and Bath Industry Show

kbis-floor

 

The Kitchen and Bath Industry Show (KBIS) is the largest international kitchen and bath industry trade event. Owned by the National Kitchen and Bath Association (NKBA), KBIS is dedicated to helping the industry move forward through education, collaboration, and exposure to the latest products and innovative designs. KBIS is produced by Emerald Expositions, a leading operator of large business-to-business trade shows in the United States, producing more than 50 trade shows and over 100 face-to-face events per year. KBIS is an amazing show that has run for more than 50 consecutive years – talk about longevity! Rebecca Corbett, Marketing Manager for KBIS, is in charge of keeping the momentum going.

Improving on Excellence

In the past, Rebecca had succeeded in that effort mostly via the traditional marketing channels of print and direct mail. While still working, the effectiveness of these channels was starting to trail off. And with the explosion of digital marketing, Rebecca knew that she couldn’t afford to ignore it any longer. “We had always used email to complement our traditional marketing efforts. But results just seemed ordinary, and open rates were starting to drop off dramatically. We needed a better way to use digital to get in front of our audience and boost attendance.” – Rebecca Corbett, Marketing Manager at Emerald Expositions When it came to plan for KBIS 2016 came around Rebecca was ready to make this year the one that saw a major investment in digital marketing. So she started looking at some of the options for digital marketing tools and services. Rebecca found the overwhelming and confusing landscape that is marketing and advertising technology. In fact, the research process was so daunting that Rebecca was considering putting off the decision altogether.

An Easy, Event-Tailored Digital Marketing Platform?

Then a colleague in Emerald’s Photo group talked to Rebecca about the results he had seen using Feathr. The results and experience he mentioned were impressive, but Rebecca was tentative – the digital marketing world still seemed complicated and didn’t seem suited to the work of an event organizer. Despite her doubt, she figured it was worth a call. So she reached out and spoke with Aidan, the co-founder of Feathr. After some mutual learning it became apparent that there was a great fit between Rebecca’s need for an easy-yet-powerful way to reach potential attendees online and Feathr’s Event Marketing Cloud. “The fact that Feathr was a digital marketing platform geared just for events was very appealing to me.” – Rebecca Corbett, Marketing Manager at Emerald Expositions. Rebecca’s main goal with digital marketing was to boost the attendance of KBIS 2016. Feathr’s programmatic advertising, which intelligently retargets event website visitors with optimized ads on other websites to encourage re-engagement, seemed perfectly geared to help with that.

Feathr’s programmatic advertising gets your event back in front of the eyes of your website visitors.

Rebecca was ecstatic. She had found an accessible digital marketing tool designed specifically for events and couldn’t wait to get started. She began by placing Feathr’s Super Pixel on the main KBIS website and on the sister site www.kbbonline.com, the home of Kitchen & Bath Business magazine, several months before the show.

Implementing a Robust Retargeting Strategy with Feathr

With her pixel in place, Feathr’s analytics showed Rebecca real-time information about her digital audience and their interactions with her websites. She was then able to organize her site’s visitors by segmenting them into the different audience groups she would later retarget. By setting up her analytics early, Rebecca built up a huge audience and had ample time to plan her future ad campaigns. Rebecca successfully launched not one, but five different retargeting campaigns catered to different segments of her audience. Working closely with her Customer Success Manager at Feathr, Rebecca periodically switched out her ad creatives to avoid “banner blindness” and continually engage her potential attendees.

The Results of Well-Planned and Executed Campaigns

Her eight-day early rate and three-month general audience campaigns had particularly impressive conversions – driving more than 700 registrations for less than $1,500 of media spend. Rebecca’s overall results for KBIS 2016 were outstanding. She achieved a $3.56 CPA average across all of her campaigns, impacting 11% of KBIS’ total audience. Overall, her ROI through Feathr reached $59,000.

And KBIS 2017 is Already in the Works

Rebecca has already renewed her Feathr subscription for KBIS 2017. In addition to retargeting, she intends to leverage Feathr’s referral marketing features, which allows her to easily promote KBIS to the audiences of her sponsors and exhibitors. With an additional year of analytics data (built up from the 2016 show) and the experience she has gained using Feathr, Rebecca is fully prepared to maximize the performance of her digital marketing for KBIS 2017.